How to Get the Best from Your Agency Team in Q4
By Clare Willenberg The final quarter is always a sprint in agency land. Clients want fresh campaigns live before the holidays, budgets need spending or protecting, and you're already planning next year's strategy. This year, the pressure is even higher. Australian agencies
Mastering Brand Strategy: Insights from Richie Meldrum of Bare Brand Strat
Building a standout brand isn’t just about a catchy logo or a stylish website. It’s about how your audience feels when they think of you. Richie Meldrum, founder of Bare Brand Strat, shared his insights on brand strategy. Whether you're
Job Market Trends 2025: What You Need to Know
By Ryan Kelly As we step into the last quarter of the year (scary, isn’t it?), it feels like the right time to share what’s happening in the job market and how it’s impacting the creative and communications industry in Australia. Is
10 ways to finish the year strong
By Sam Wood Somehow we’re already 2/3rds of the way through the year. I’d wager that, like many (including myself), you’ve got a list of projects you wanted to tick off this year that haven’t yet left the ground floor. Below are
Creative Leadership: Insights from Dr. Marion Piper and Mitch Catterall
Leadership in the creative industry is no walk in the park. It’s about more than just guiding a team, it’s about inspiring them, understanding the creative process, and fostering an environment that encourages innovation. We sat down with Dr. Marion
How to Create and Own a Brand That People Love: Insights from Matt Jones from Four Pillars Gin
What does it take to build a brand people adore? Four Pillars Gin cracked the code, and their journey is nothing short of inspiring. We sat down with Matt Jones, one of the founders, and he revealed how they turned
Play Your Strong Suit: From Doer to Director
Ready to level up your career and transition from an account manager to a director? It's an exciting challenge, and with the right mindset and tools, you can make the leap successfully. Camey O'Keefe, a seasoned expert in account management
New Starter Alert: Chloe Barton
Say hi to Chloe, the friendly face behind the candidate experience at Creative Natives. She’s all about making our recruitment process feel personal, smooth and human. With a love for people, DIY crafts and cat cafés, she brings warmth and
Benefits of Organic Social: Insights from Cherie Clonan of The Digital Picnic
If you're looking for ways to grow your business without draining your budget, organic social media might be just the answer. Cherie Clonan, CEO of The Digital Picnic, recently shared some incredibly valuable tips on how businesses can thrive by
Home Ground: Brewing Confidence, One Cup at a Time
There’s a lot to love about a good local café, but what if your morning coffee also helped someone build a better future? Tucked just off the Nepean Highway in Mornington, Home Ground is the kind of café that doesn’t just