How to be a shit hot suit: Insights from Camey O’Keefe
Account service is an exciting and dynamic field, and learning from seasoned professionals can make all the difference in your career. Recently, Camey O'Keefe, a pro with over 20 years of experience, shared her expert insights in a webinar. Here’s
The Rise of the Social Suit: A New Hybrid Role
The Social Account Manager, or “Social Suit,” is an evolving hybrid role that’s rapidly gaining traction. With more and more media spend shifting towards paid social, and audiences like Gen Z and millennials turning to platforms like TikTok, YouTube, and Instagram