Interview Series: Georgie Wilson | History Will Be Kind
In today’s blog, we sat down with Georgie Wilson, Senior Account Director at History Will Be Kind, an award winning, top creative communications agency. Georgie moved to Australia from the UK two years ago and has over six years of
Onboarding made easy with Clare Willenberg of The Happy Hive Co
Organisations with a good onboarding employee experience improve new hire retention by 82% and productivity by 70%* *Source: Peterson, 2020 Most companies have an onboarding program, but few employees agree that employers do a good job of onboarding. In fact, only 29%
Interview Series: Laura Sedgwick | Sedgwick Communications
In today’s blog, we sit down with Laura Sedgwick, a seasoned PR professional with over 12 years of experience across the UK, New Zealand, and Australia and founder of Sedgwick Communications. Laura has worked with some of Australia’s largest brands,
The Rise of the Social Suit: A New Hybrid Role
The Social Account Manager, or “Social Suit,” is an evolving hybrid role that’s rapidly gaining traction. With more and more media spend shifting towards paid social, and audiences like Gen Z and millennials turning to platforms like TikTok, YouTube, and Instagram
Navigating the PR and Communications Industry: Tips for Success
Whether you’re new to the public relations and communications field or looking to grow in your career, this industry can be fast-paced and competitive. With the right approach, you can make great connections, find exciting job opportunities, and keep your
Marketing or Operations Manager? The benefits of hiring a hybrid
Not sure if your creative agency needs a Marketing Manager or an Operations Manager? You should consider hiring a hybrid! We've all heard the analogy of the plumber having a leaky tap. This is very comparable to creative agencies not marketing
NOT SO FAST: Things to consider before changing jobs
Deciding to leave your job is a big step in your career. We talk to a lot of candidates who want to jump ship as soon as things get rocky. They mention changes in management and processes, pay not keeping
The Social Tea: Leading an In-House Social Media Team
Ever thought about working in an in-house social media role but want to get an idea of what it’s like before making the leap? We spoke with Nicole Redfern, former Head of Social Media, Global Cross-Brand Strategic Initiatives for Expedia
Improving efficiencies: How Equality moved to a four day work week
The concept of a four day work week has been growing in popularity over the last few years, especially since Covid has led many people and businesses to reassess their priorities, processes and output. There are many stories and reports
10 common mistakes to avoid when creating your portfolio
By Ven Dumagan, Marketing Assistant If you’re in the creative field - be it design, social media, marketing or anything else in between, you’re gonna need something to showcase your work. That’s where a well-crafted portfolio comes in. It doesn’t matter whether